Puerto del Rosario: town hall rejects a campaign that damages the municipality's image
1. Key points
The council calls it «unacceptable» to use the municipality's name as a commercial hook with false messages.
According to the council, the campaign unfairly associates the city with crime.
The town hall defends the municipality's residents, shops and businesses.
It reaffirms its commitment to safety and community life alongside the security forces.
2. The news in detail
Puerto del Rosario town hall has expressed its rejection of a promotional campaign circulated on social media by a content creator to advertise an editorial publication which —according to the municipal institution— uses a «false, sensationalist and offensive» image of the Majorera capital.
The council considers it «absolutely unacceptable» for the municipality's name to be used to project a distorted image of reality by associating it with crime, and recalls that behind that name there are «thousands of residents» and hundreds of shops, businesses and professionals. It stresses that «no marketing strategy» can justify discrediting an entire community with «false or manipulated» claims.
3. Voices and statements
«Freedom of expression cannot become an excuse to spread messages that degrade the image of a city and an entire community for purely commercial purposes», the Puerto del Rosario town hall states.
4. Context and background
The press release, dated 20 July 2026, responds to social-media content that, in the council's view, relies on controversy and disinformation to gain attention. The council regrets that such messages may affect community life and the external image of the municipality and of Fuerteventura.
5. What it means for Fuerteventura
The town hall reaffirms its commitment to safety, community life and residents' well-being, and says it works closely with the security forces to keep improving quality of life in the municipality — whose image, it notes, reflects on the island as a whole.
